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Social Networks: Niche vs. MySpace
ONE Research
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5-8-2007 2:56 AM
276 views
tags:
myspace
,
advertising
,
social networks
ONE Research
says:
Full article:
http://www.imediaconnection.com/content/14488.asp
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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/31a44e4d-b3b8-4873-a1a1-c1d270867186/1D2F9F42-7CB3-4E38-9D7B-92AFC7C6B7E1/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.imediaconnection.com/content/14488.asp" href="http://www.imediaconnection.com/content/14488.asp" style="font-size: 11px;">www.imediaconnection.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.imediaconnection.com/content/14488.asp"><DIV class="title-feature-article">Social Networks: Niche vs. MySpace</DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.imediaconnection.com/content/14488.asp"><STRONG>BlueLithium's CEO explains why brands and their agencies should consider niche social networks to reach a targeted audience.</STRONG></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.imediaconnection.com/content/14488.asp"><P>Fundamentally, MySpace and the niche networks will each play a role, like network TV vs. a cable show on cross-stitching. Social networks are a new marketing channel; one that, when used wisely, has the potential not only to impact your marketing programs but to transform your business. Only time will tell whether David will slay Goliath, but bigger may not always be better for the marketer. </P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;"> </td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/1D2F9F42-7CB3-4E38-9D7B-92AFC7C6B7E1/blog/" title="blog or email this clip"><img src="http://content7.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>
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