In-Game Advertising Increases Key Brand Metrics and Attributes for CPG

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	In-Game Advertising Increases Key Brand Metrics and Attributes for CPG

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10-24-2008 7:08 PM

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/f34722a6-960a-46dc-93f1-9e67cc42765d/0CC766C9-924C-4F81-A3CE-29C364447B02/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.massiveincorporated.com/casestudypackage.html" href="http://www.massiveincorporated.com/casestudypackage.html" style="font-size: 11px;">www.massiveincorporated.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.massiveincorporated.com/casestudypackage.html"><P class="contactPgHeadings">Gamers Exposed to CPG Client In-Game Advertising Showed an Increase Across Key Brand Metrics and Key Brand Attributes.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.massiveincorporated.com/casestudypackage.html"><li style="margin-left:16px;padding-left: 0px;">71% Increase among gamers saying “CPG Brand Is A Cool Brand”</LI></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.massiveincorporated.com/casestudypackage.html"><li style="margin-left:16px;padding-left: 0px;">42% Increase among gamers saying “CPG Brand is Fun to Eat”</LI></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.massiveincorporated.com/casestudypackage.html"><li style="margin-left:16px;padding-left: 0px;">37% Increase among gamers saying “CPG Brand Will Satisfy My Hunger”</LI></blockquote><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content9.clipmarks.com/images/clip-icon.gif" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.massiveincorporated.com/casestudies.html" href="http://www.massiveincorporated.com/casestudies.html" style="font-size: 11px;">www.massiveincorporated.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.massiveincorporated.com/casestudies.html"><DIV id="item1a"> 
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