Social networking is at a major fork in the road


	Social networking is at a major fork in the road

ddallas

5-29-2008 11:35 PM

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readwriteweb

ddallas says:

What does the future hold for social media?

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/80148d85-d6a2-4d1f-910d-7dda610c04a8/0A8EF8A6-F4F7-41D9-AACB-0F4AB6D2D553/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.readwriteweb.com/archives/the_fork_in_the_road_for_social_media.php" href="http://www.readwriteweb.com/archives/the_fork_in_the_road_for_social_media.php" style="font-size: 11px;">www.readwriteweb.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.readwriteweb.com/archives/the_fork_in_the_road_for_social_media.php"><DIV id="logo_left"><DIV id="logo"><A title="Home" href="http://www.readwriteweb.com/"></A></DIV></DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.readwriteweb.com/archives/the_fork_in_the_road_for_social_media.php"><P><IMG height="100" hspace="0" src="http://www.readwriteweb.com/images/road-fork.jpg" width="115" vspace="0" border="0" />Social networking is at a major fork in the road. Down one road is adding more features to a walled garden and opening up just enough, so that users seldom need to leave. Most sites are going down this <A href="http://en.wikipedia.org/wiki/Yellow_brick_road">yellow brick road</A> and the prize is clearly a big one. But they may end up back in Kansas. Down the other road, lies a future of being the primary repository for your connections (aka the social graph), but with this data available via open APIs to anybody who needs it. That is a utility type model, and as with any utility, it can be hugely valuable at scale.</P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/0A8EF8A6-F4F7-41D9-AACB-0F4AB6D2D553/blog/" title="blog or email this clip"><img src="http://content6.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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