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	Box Office Gold

Lacey Rose

3-5-2008 3:42 PM

787 views

Lacey Rose says:

More good news for the franchise business ... expect more sequels to follow.

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/e2b44ac7-75b4-4948-b816-e0f1330d95fd/0058E0B4-A104-4E1D-AE85-BD4E706CB750/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.variety.com/article/VR1117981882.html?categoryid=13&cs=1" href="http://www.variety.com/article/VR1117981882.html?categoryid=13&cs=1" style="font-size: 11px;">www.variety.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.variety.com/article/VR1117981882.html?categoryid=13&cs=1">
	As proof of the ever-blurring lines between studios and their specialty divisions, the average cost of producing a specialty picture in 2007 jumped a whopping 60% over the previous year to $49.2 million, while the average cost of advertising such a film increased by 44% to $25.7 million.</blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.variety.com/article/VR1117981882.html?categoryid=13&cs=1"><P>Studio pics showed far narrower increases. The average cost of producing a studio film in 2007 was up 8% over the previous to year to $70.8 million, while the average cost of advertising a picture was up 4% over 2006 to $35.9 million.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.variety.com/article/VR1117981882.html?categoryid=13&cs=1">Trade org confirmed that the domestic B.O. reached a historic high of $9.6 billion, up 5.4% over 2006 and 3.9% over 2002, the previous record-holder.</blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.variety.com/article/VR1117981882.html?categoryid=13&cs=1"><P>The overseas box office also saw a record-breaking take of $17.1 billion. Worldwide box office reached an all-time high of $26.7 billion.</P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/0058E0B4-A104-4E1D-AE85-BD4E706CB750/blog/" title="blog or email this clip"><img src="http://content8.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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